Valve's Steam sales have been a pillar of PC gaming since the company started the storefront in 2003. While some might say the Steam sales of years ago tower over modern iterations, it's inarguable that Steam has continued to grow partially due to these seasonal events. Steam's most recent sale, the Autumn Sale 2020, ran from November 25 through December 1, and it was Valve's 'biggest-ever' sale in terms of revenue for developers and publishers.
Nov 28, 2019 The Steam Autumn Sale is finally here. Whenever there is a deal on Steam, you can be sure that there would be some steep sales on some amazing games. Here is our list of the best offers we found for the Steam Autumn Sale: Ni No Kuni II Ni No Kuni II delivers been touted as one of the ultimate Japanese RPGs in recent times. The Autumn Sale isn't the biggest or the best of Steam's annual sales, but that doesn't mean it isn't a sale worth watching. Some exellent games are 50% off, making this a nice time to grab. The Autumn Sale is a bigger sale as it runs from November 25 to December 1. As is the case with recent Steam sales, all deals that you see is what you get. There won't be any Flash sales or extra discounts to wait for: if you want a game, you can purchase it right away if you think the price is right as it won't be discounted further. Steam Black Friday/Autumn Sale 2021: Expect this to fall around the holiday week, so start keeping an eye out from November 24th, 2021. Steam Winter Sale 2021: Judging by 202, we can expect this.
The achievement was confirmed in a lengthy breakdown of the Autumn Sale 2020 shared on the Steam community forum. Valve started with some details regarding customer participation in Steam's sale event. According to Valve, just under a million different users bought either a full game or a microtransaction for the very first time during the Autumn Sale. That was a 33 percent increase compared to the same Black Friday and Cyber Monday sales window in 2019.
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While it isn't necessarily a direct connection, Valve also shares that Steam saw 24 million people using the service concurrently during the Autumn Sale, up more than seven million users compared to 2019's Autumn Sale peak. Perhaps not coincidentally, that's close to the same ratio of increased first-time buyers year-over-year.
That's not to say that Valve hasn't gone to great effort to improve certain aspects of Steam to more efficiently lead users into making more purchases. In its post, Valve states one of its goals is to 'help players find the right games.' Valve doesn't provide firm details, but does say that revenue increased for games of all sizes, whether they bring in $10,000 or $1,000,000. It says this was done with the help of better personalized recommendations, as well as new genre hubs in the store.
Valve also provides some information regarding its annual Steam Awards, as well as its Autumn Sale meta-event. Over 30 million nominations were cast this year, 5.3 million more than 2019. There were also apparently 1.6 million badges earned for leaving feedback on games. For Valve, this is a great indication of engagement with the platform, and it clearly contributed to improved sales numbers.
One interesting thing to note is Valve's language when describing the increased revenue. The company says this was Valve's biggest year in revenue specifically for developers and publishers, and there's no mention of Valve's own revenue numbers. It's possible that Valve's revenue was less, perhaps due to changes in revenue sharing, or that the company simply doesn't want to share those numbers due to increased scrutiny. Regardless, developers having more success through Steam is always great to hear.
Steam's winter sale is set to begin next week.
Steam Autumn Sale 2019 Background
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Steam Autumn Sale 2018
Source: Valve
Steam Autumn Sale Games
Autumn Sale Steam 2020
As expected, the Steam Autumn Sale has officially gone live ahead of Thanksgiving and Black Friday. To many, this is something of a precursor to the larger Steam Winter Sale that will kick off next month around Christmas Day, but there’s still plenty of reason to have a look at the deals that are on offer during the Autumn Sale.
For starters, the discounts you’ll find are usually just as good as the ones that are available during the Winter Sale. There’s also the fact that Steam has opened up nominations for The Steam Awards during the Autumn Sale. Voting won’t happen until the Winter Sale begins next month, but for now, Steam users are able to nominate games for 10 different award categories.
The award categories for 2020 include Game of the Year (obviously), VR Game of the Year, Labor of Love, Better with Friends, Outstanding Visual Style, Most Innovative Gameplay, Best Game You Suck At, Best Soundtrack, Outstanding Story-Rich Game, and finally, Sit Back and Relax. Users will need to select games that were released in 2020 for all categories except for the Labor of Love award, as that award goes to titles that are still receiving new content and updates long after their debut. In fact, the older the game is, the stronger its qualifications for that award are, technically speaking.
Players can also level up the Steam Awards Nomination Committee badge by completing four different tasks associating with the Steam Awards. Those tasks include nominating at least one game, nominating a game in each category, playing a game you’ve nominating, and either posting a new review or updating an existing review for one of the games you’ve nominated.
Aside from the Steam Awards business, we’ve all been through the Steam sale song and dance before – all of the discounts you see will be available throughout the duration of the sale, though the lineup of highlighted deals on the front page will rotate out each day. The Steam Autumn Sale runs until December 1st at 10AM PST, which means you’ve got six days to make any purchases you’re thinking about before these deals go away.
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